January 30, 2013 | Contribution by
Sean Blagsvedt is the CEO and Founder of Babajob.com
Jodphur, Rajasthan, India - Jan 29, 2009: Indian man sitting on motor bike talking into mobile phone. Jodhpur is blue city in north India, most buildings in old town area are painted in blue, even inside the rooms.
photo courtesy: ©2009 Tian Zhan
How can employers with low-skill job openings in the informal sector (such as for cooks, maids, security guards, and office helpers) efficiently connect with potential employees? In India, since 2007, there's been a Bangalore-based web and mobile start-up—babajob.com—trying to do that via the web, mobile apps, SMS, the mobile web, and voice services. We spoke with Sean Blagsvedt, the company's founder and Chief Executive Officer, who told us that Babajob now has a presence in every state in India, with about 500,000 registered job seekers and 70,000 employers using the platform. We asked how the government could help digital marketplaces? He said what's needed are less costly, standardized ways to secure accurate data on job seekers and verify their identities.
to watch the babajob.com intro video.